pastel cauliflower

While shopping at Metropolitan Market (which has a frighteningly similar logo to the aforementioned DVD twins, I might add) I came across something truly strange: a colorful smorgasbord of cauliflower. Call me old fashioned, but do we really need to inject excitement of this kind into our vegetables? Is the thing missing from cauliflower that it needs to come in Easter colors? I don't appreciate weird visual novelty entering my high end food market. Sorry.

In case you were wondering these veggi labradoodles have names, of course: cheddar, graffiti, and verdant.